Koatt

Koatt is a fashion label that specializes in coats, jackets, and blazers—crafted from scratch or through upcycled garments. Although the brand has grown organically since its inception, it faced a major challenge: a lack of consistency, having undergone multiple brand changes in a short span of time.The goal of this project was to design a lasting visual identity—one that could endure over time while clearly expressing the brand’s unique DNA.