Colonia St. Inés is a neighborhood in Málaga, Spain, facing the challenge of retaining its young population. In response, local entrepreneurs joined forces to create something meaningful—an initiative to attract and engage young professionals through culture and community.I was invited to design the new visual identity for both the neighborhood and its festival, crafting a brand that reflects its renewed energy and ambition while honoring its roots.
Visual identity
Merch design
Collaterals